Campaign

Spring vibes



( 1 min read )

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Foot Locker
Spring vibes



For our

latest

Foot Locker shoot, we created a sense of

dynamic

movement with a naturalistically warm posture of

‘lean-in’

enthusiasm, to bring to life an optimistic Spring

energy.


With light and neutral shades as a subtle blank canvas backdrop, the intention was to express the effortlessly cool spring spirit of the skater lifestyle fused with the reinvention of retro tech and the dynamic expression of an active lifestyle.

Spring’s trends beckon… and everyone is invited to step in.
Credit

No More Parachutes

Creative Direction  |  Art Direction 

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