METABOLIC PLAYGROUND
VERI
At NMP, we love great leaps. But that doesn’t mean we fly blind. Our decisions are always based on the solid intel from our finely-tuned navigational tools. We’ve always got a strategy.
The team at Veri are doing the same with their metabolic trackers, which allow their users to visualise what’s happening with their blood glucose levels. The idea is that their wearable devices give people solid scientific insight into what is happening inside their bodies, through an easy-to-navigate app. The more you connect intuition with fact, the more you reinforce the formation of healthy habits.
Our exploratory brand work was designed to echo the magic of the connection between nebulous intuition and solid grounded data: a creative leap into the new era of healthy living.
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